ESL Gaming has signed a partnership agreement with audio streaming service Spoitfy, giving German-speaking fans access to a wide range of exclusive music podcasts and experiences.
in the Announcement Blog Post We’re told that this deal is also “another step forward in expanding esports culture” and that the entire partnership is known by the tagline “Level up with our gaming soundtrack.”
“Music and gaming really do go hand in hand, which is why we’re very excited to partner with Spotify to give fans the best music experience possible,” said Benny Eichelmann, senior director of global brand partnerships at ESL Gaming. “The partnership is a natural brand as it brings together the best of the undisputed leader in music streaming platforms and the world’s leading esports company. By working together, we can now enhance the experiences of our German communities to enjoy their favorite music and… to also enjoy top-tier eSports content.”
The partnership began in June with the ESL Pro League Season 16 conference stage and will continue through the playoff stages of the tournament through October 2.
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